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Feb 21

Assessing the Quality of Your Translation Quality Assessment: A Guide to Bad QA

Among all the factors that go into a translation project, quality and accuracy have almost become a given. No matter how cheap, quick, or specialized you want your translation to be, you assume it’ll be good quality. But you don’t speak Russian—so how do you actually know if…

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Feb 14

French MR Surveys: Cultural Insights and Translation Tips

General Overview
Official Name: French Republic

Capital: Paris

Population: 64.6 million

Official Language: French

Currency: Euro (€)

GDP: 2.5 trillion USD

Area: 643,801 sq. km. (248,573 sq. mi.)

France, the fourth largest research market after Germany, the UK, and the USA, has a population of 64.6 million, according to ESOMAR’s 2016 Global Market Research Industry Report. Known for…

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Feb 7

German MR Surveys: Cultural Insights and Translation Tips

General Overview
Official Name: Federal Republic of Germany

Capital: Berlin

Population: 82.7 million

Official Language: German

Currency: Euro (€)

GDP: 4 trillion USD

Area: 357,376 sq. km. (137,983 sq. mi.)

Germany, in many ways, is Europe’s economic powerhouse. From manufacturing to financial services, Germany is a leader in a number of different industries. Not only is Germany the…

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Jan 31

Brazilian MR Surveys: Cultural Insights and Translation Tips

General Overview
Official Name: Federative Republic of Brazil

Capital: Brasília

Population: 200.4 million

Official Language: Brazilian Portuguese

Currency: Brazilian real

GDP: 2.246 trillion USD

Area: 8,514,215 sq. km. (3,287,357 sq. mi.)

Brazil—the world’s eighth largest economy—is a rich and diverse country that draws many market researchers. That’s why we’ve compiled a few interesting facts about the market research…

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Jan 24

Chinese MR Surveys: Cultural Insights and Translation Tips

General Overview
Official Name: People’s Republic of China (中华人民共和国)

Capital: Beijing

Population: 1.38 billion

Official Language: Standard Mandarin

Currency: Renminbi, 人民币 (¥)

GDP: 11 trillion USD

Area: 9,596,960 sq. km. (3,705,410 sq. mi.)

China, which ranks second globally in GDP after the United States, is one of the largest and most populous countries in the world. From various…

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