On this page you can see our articles on market research translation and localization. We add more on a frequent basis, so don’t be a stranger!

We have a significant market research translation and localization practice here at Language Intelligence. Our project managers understand the workflow processes for creating and delivering surveys in multiple languages, including translating open-ended comments. And our linguists are subject matter experts in survey translation.

Market Research, Austin, and Spring in South Texas: We’re headed to IIex 2019!

By |2019-04-17T18:56:59+00:00April 16th, 2019|Market Research Translation|

Market Research, Austin, and Spring in South Texas: We’re headed to IIeX 2019! And we’re researching the researchers... We’re headed to Austin for the IIeX North America market research conference next week (4/23-4/25) and we’re in serious information-gathering mode. Market research survey translation is a sweet spot for us and we’re constantly refining [...]

Using XML for Market Research Survey Translation

By |2019-04-03T13:57:00+00:00March 19th, 2019|Market Research Translation, Translation Technology|

Here at Language Intelligence, we work with many market research clients. We’re all too familiar with the usual challenges of survey translation—an error-prone overlay process, tight turnaround times, last minute updates . . . the list goes on. Usually, the common denominator that exacerbates these challenges is the practice of translating within a Microsoft Word [...]

Interesting Stuff We’ve Read This Month: February 2019

By |2019-04-03T14:04:35+00:00February 26th, 2019|Fun With Translation and Language, Market Research Translation, Translation and Localization, Translation Technology|

Articles, interesting facts, insights, etc., from others in the translation and language world Rosetta Stone for iPhone adds AI to identify objects for live translations “Today, language teaching developer Rosetta Stone is taking the next step forward by adding augmented reality and machine learning to its iPhone app, enabling users to identify and translate the [...]

Does Your Translation Vendor Understand Your Business?

By |2019-04-03T14:08:32+00:00February 21st, 2019|Life Sciences Translation, Manufacturing Translation, Market Research Translation, Marketing Translation, Software Translation and Localization, Training & eLearning Translation Articles, Translation and Localization, Translation Technology|

Why it’s Important to Use a Specialist Language Service Provider (LSP) Translation covers a lot of territory, most of it much more complex than sending a block of text to a linguist and having a translation returned as another block of text. Virtually every translation we do requires an understanding of the intent and purpose [...]

Your New Secret Weapon for Survey Translation Quality Control

By |2019-04-03T14:12:22+00:00February 19th, 2019|Market Research Translation, Translation and Localization, Translation Technology|

Online Translation Testing (OTT): What is it and how can it impact your international surveys? Imagine this scenario... Your translation company used all of their best survey translators for all of your target languages. The survey translation and review were completed by qualified linguists, and you're confident that you've received a quality translation. But after [...]

Creating Market Research Surveys for French, German, Chinese, Japanese, and Brazilian Respondents: An LI eBook

By |2019-04-03T14:15:45+00:00February 11th, 2019|Culture Training, Going Global Series, Market Research Translation, Translation and Localization|

Cultures have personalities and they have their own shared social 'rules' We've assembled a series of articles on localizing your surveys to fit the cultural framework of five of the largest language markets: French, German, Chinese, Japanese, and Brazilian. Countries are made up of their people and each have their own unique norms, things a [...]

Word Doc Survey Translation: The Good, The Bad, and The Ugly

By |2019-04-03T14:22:42+00:00February 5th, 2019|Market Research Translation, Translation and Localization|

Whether you’re new to market research translation or a seasoned expert, you may, on occasion, be in need of Word Doc survey translation services. But there’s a more efficient way to have your surveys translated. Translating a questionnaire or survey from a Word Doc can be time consuming, costly, and prone to error. So let’s [...]

Make the most of your In-Country Review process! (Part 2 of 2)

By |2019-04-03T14:30:01+00:00January 15th, 2019|Documentation Translation, Life Sciences Translation, Market Research Translation, Marketing Translation, Multilingual A/V Translation, Software Translation and Localization, Training & eLearning Translation Articles, Translation and Localization, Translation Technology|

Read Part One In my last post, I explained a little bit about why you should involve your translation vendor as part of your In-Country Review (ICR) process. If you're convinced that you should implement a formal review process with your translation vendor, and now you want to know how, this is the blog for [...]

Make the most of your In-Country Review process! (Part 1 of 2)

By |2019-04-03T14:31:20+00:00January 15th, 2019|Documentation Translation, Life Sciences Translation, Market Research Translation, Marketing Translation, Multilingual A/V Translation, Software Translation and Localization, Training & eLearning Translation Articles, Translation and Localization, Translation Technology|

In-Country Review (ICR) is an important quality step during the translation process. In short, ICR is a client-side review of the translation where the client’s subject matter experts ensure that all terminology is correct and that everything is appropriate and applicable for the target audience. If you’re regularly using translation services, it’s likely that you [...]

Japanese Market Research Surveys: Cultural Insights and Translation Tips

By |2019-04-03T14:32:19+00:00January 8th, 2019|Market Research Translation, Marketing Translation, Translation and Localization|

General Overview Official Name: Nippon-koku (日本国), “Japan” Capital: Tokyo Population: 127.3 million Official Language: Japanese Currency: Yen (¥) GDP: 4.73 trillion USD Area: 377,864 sq. km. (145,902 sq. mi.) With a GDP of 4.73 trillion US dollars, Japan is the third largest economy in the world, and thereby a top destination for companies and market [...]